Entrepreneurship is the result of an organized and disciplined process of applying creativity and innovation to market needs and opportunities. In this programme, participants will learn how opportunities - in times of change - can inspire entrepreneurs to start new businesses or grow existing businesses. Modern innovative means and methods will be identified to motivate entrepreneurs. It will also discuss the different stages of the creative process and how to apply unique innovative approaches to create projects, services and commercial products that are competitive in the commercial market.
· What is creativity and innovation?
· The difference between creativity and innovation
· Creative thinking and its impact on entrepreneurship
· Common characteristics of creative entrepreneurs
· Stages of enhancing creative thinking
· stages of the creative process
· Barriers to creativity co-creation techniques
· Distinctive types of innovation
· Entrepreneurs are the most creative Sources of innovation within a company or industry
· Understand the importance of creativity and innovation in entrepreneurship
· Use innovative thinking to solve problems
· Learn about innovative thinking tools in creating innovative ideas
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