The IP and Innovator's Guide - Protecting Your Innovation Through Intellectual Property Management

If you are looking to protect your innovation through various IP management strategies, the IP and Innovator's Guide is what you need. It is designed to provide you the most important information of IP management and Innovation Protection. Learn from renowned global companies and organisations like DHL and GSK in managing and protecting their IP assets.

The Significance of Trademarks in the Modern World

We will introduce the audience to the TMs law, definitions, acquired rights, registration formalities, requirement, costs and importance of trademarks and why small-medium enterprises should make extra efforts to protect their trademarks. We will give samples of national marks which became known/well-known trademark. We will show the importance and value of intangible assets (IP assets) and stress on trademarks. The speaker from the Ministry of Economy has a vast breadth of experience in the procedures relating to trademark registration, and along with his colleague from the famous local brand, they both possess vast and extensive knowledge in the field of trademarks and are considered a reference point in this specialized subject.

The Significance of Trademarks in the Modern World

We will introduce the audience to the TMs law, definitions, acquired rights, registration formalities, requirement, costs and importance of trademarks and why small-medium enterprises should make extra efforts to protect their trademarks. We will give samples of national marks which became known/well-known trademark. We will show the importance and value of intangible assets (IP assets) and stress on trademarks. The speaker from the Ministry of Economy has a vast breadth of experience in the procedures relating to trademark registration, and along with his colleague from the famous local brand, they both possess vast and extensive knowledge in the field of trademarks and are considered a reference point in this specialized subject.

DEA Admin